The Good. One thing is certain, it is subjective and specific to each person. As a wine creator, the first ambition of Maison Le Breton is to make one that is appreciated first for its taste quality, and then for everything else it provides. Moments of sharing with family and friends, discoveries of aromas and flavors, encounters rich in history and exchanges... Aware and convinced that tasting is a moment of sharing that is lived in full consciousness, Maison Le Breton is committed to putting everything possible to make the pleasure of responsible tasting accessible to all. Maison Le Breton meets its ambition by setting itself two operational objectives: guaranteeing its promise of tasting comfort and encouraging responsible consumption.

The Social Right. Bruno Le Breton said it in the introduction: the major positive impact as a B Corp is social. The Mission Committee focused on the importance for employees to understand their role in the company beyond their job, but also their involvement in its projects. The Mission Committee thus encourages Maison Le Breton to measure the impact of Social Right by adopting the 6 principles of Quality and Working Conditions. Transformed into 6 operational objectives, these principles demonstrate how employees are considered in every aspect of their work, and how they contribute to Maison le Breton's mission.

The environmental Right. Alongside public health, climate change is Maison Le Breton's second strategic challenge. The winery's environmental policy is clear: wine is considered primarily as a cultural rather than an agricultural product; the link it has maintained for millennia with society attests to this. If it was sometimes used for food virtues, it is no longer debated today that the alcohol it contains makes it a product apart from agriculture that nourishes. The objective of Maison Le Breton is therefore just as clear: to have a positive impact on climate issues and to promote the development of biodiversity. Two concrete axes that demonstrate the importance that Maison Le Breton attaches to the environment, treated and considered as a stakeholder who must benefit from the sharing of the economic value of their activity as a wine producer and merchant.

The Beautiful. Like the Good, the Beautiful is unique to everyone. At Maison Le Breton, it is translated into the offer of a unique experience where the essential is lived and seen. Because the winery knows that wine lovers are not the only ones to take advantage of its paths between vineyards and scrubland, and that the inclusion of all living beings in forming the richness of its heritage is indeed the key to the whole beauty it has to offer. Maison Le Breton's Beautiful promise is divided into 2 operational objectives based on the accessibility of its heritage first, and then its natural balance.